MSCHF Internet Studios are out to show how pervasive cigarette smoking still is in popular TV and movies with "Cignature Films." To prove this point they've decided to replace the smokes with... kazoos. Goofy and certainly gets their point across. First up, the pilot episode of Mad Men. Oh yes, they are taking on one of the greatest pilots EVER, that definitely made you want to reach for a Lucky Strike when it aired.