This Happy Hour Contract Holds Your Friends Accountable If They Bail

Where has this been all my life? With this contract, your friends will face financial consequences if they bail on happy hour

A $50 fine for not showing up to happy hour makes a lot of sense to me.

There’s a new ad campaign created by Swedish brewery Norrlands Guld. It’s an electronic “beer contract” that two friends can sign when they’re planning to meet up. Once the agreement is signed, they’re committed…and if someone bails, they’re on the hook for $50 to the other person or “head to court.”